Black out Facebook profile pics to prevent crash deaths
Allstate: Black out Facebook profile pics to prevent crash deaths
In a bid to raise awareness of teen crash deaths, in May Allstate Corp. asked Facebook users to black out their profile pictures from May 20-27.
The Insurance Institute for Highway Safety (IIHS) reports that May 20 has been the deadliest day for teens drivers over the past five years, due to warm weather, parties, friends and an ending school year. Allstate set up a Save 11 Facebook page to help shed light on teen crash deaths.